101.7 THE BEAR

MT. JulieT TN AND SURROUNDING AREAS

Proudly connecting Mt. Juliet & surrounding areas one song at a time

ADVERTISING

Where Local Businesses Get Heard, Seen, and Remembered

Online Radio isn’t just effective—it’s one of the most trusted, influential, and results-driven tools in local marketing. It builds awareness, earns attention, and consistently delivers the highest ROI of any local medium. Combine radio with digital automation, and your campaign becomes unstoppable. Connect your business directly to the community.

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Our Sponsors

Who We Work With

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THE Bear Dream Team

Meet The Bear DJs

DJ Jeff Woodard

The Afternoon Drive With Jeff Woodard

DJ Santa

Giving The Gift Of Music To Mt Juliet

DJ Scott Matthews

AM Coffee Lover

DJs John & Heidi

The John & Heidi Show

DJ Ricko Starr

Our Biggest Fan

OUR COMMITMENT

Our Gallery

SCHEDULE

Loud. Local. Built for Mt. Juliet.

The Bear Mt. Juliet is a locally run online radio station connecting the Mt. Juliet community through great music, familiar voices, and hometown energy — always on, always local. Check out our schedule and always stay connected.

THE MORNING DRIVE

Grab your coffee, turn it up, and start your day with The Morning Drive, 6AM–10AM on The Bear.

THE MIDDAY DRIVE

The soundtrack that keeps you rolling all day long—The Midday Drive, 10AM–4PM.

THE AFTERNOON DRIVE WITH JEFF WOODARD

Clock out, turn it up—DJ Jeff Woodard takes you home with The Afternoon Drive, 4PM–7PM.

THE OVERNIGHT DRIVE

Something to get you through the night—The Overnight Drive. Rest easy, Bears.

TESTIMONIALS

What Our Listeners Say

“The Bear feels truly local.”

I love how 101.7 The Bear highlights Mt. Juliet businesses. It’s not just music — it actually connects you to what’s happening in the community. When I hear a sponsor on The Bear, I remember them and look them up. It feels personal and local, not corporate.

“I’ve discovered so many great local businesses.”

I’ve tried restaurants, services, and events I never would have known about if it wasn’t for The Bear. Hearing sponsors at the top of the hour makes them stick in your head. When I need something locally, those are the names I think of first.

“The Bear is always on in our car.”

101.7 The Bear is our go-to station. The local ads don’t feel annoying — they actually feel helpful. When a business advertises on The Bear, it instantly gives them credibility. You know they’re part of the Mt. Juliet community.

“Sponsors on The Bear feel more trustworthy.”

There’s something about hearing a business on The Bear that makes me trust them more. The jingles are memorable, and I’ve definitely chosen sponsors because I recognized their name from the station. It works.